Savoia Canada opens a new showroom in Toronto

Savoia Canada, top player retail of technical porcelain in North America, is proud to announce the opening of the new show-room in King Street, in the hearth of the Toronto design area.

The opening has been settled for June 18th 2009 from 6 pm and will host Graziano Verdi, President & CEO of GranitiFiandre Spa and PierGiorgio Mazzetta, Vice Executive-President of Savoia Canada, who together with more than 200 hundreds architects and designers will toast to this new and challenging adventure.
The show-room, exquisite and unique in its kind compared to the entire Canadian set, has been developed as exclusive show-case of the most advanced architectural materials: its 400 sqm are entirely dedicated to Made in Italy porcelain, worldwide symbol of aesthetic and quality excellence.
Three are the main leading actors inside Iris Ceramica, Iris FMG and GranitiFiandre.

Iris Ceramica is represented by its new Shoplab showroom, identifying the brand's image with its essence as an international name in top of the range ceramics design. In a shop designed to be the core of Iris Ceramica's production philosophy and product concept, in which matt black provides an elegant, hi-tech backdrop and sounding board for the materials on display, Savoia Canada presents all Iris's most prestigious new collections: FEEL, MA.DE and NEOBAROCCO on the outside, enhanced by rich, carefully designed visuals; and ARCHITECT, BRILLIANT, CRYSTAL ROCK, MA.DE, METAL LINE, OCEAN on the inside, shown in the 60x60 format in four Floor Shop units around the outside of the showroom.
To present its other formats, the company uses a Lab Station Large, an original container made of ceramic tiles which also provides a useful work surface covered in scratch-resistant white Corian®. The showroom is completed with two Slide Box built into the walls containing sell-out panels presenting the most elegant tile collections, such as LE VIE DELLA SETA, LE VIE DELLA SETA 75, NEOBAROCCO, RITMO and VELVET.
The lighting in the Shoplab and throughout the entire showroom was designed by Martini Illuminazione.