A wide variety of interior projects increasingly chooses porcelain stoneware for its versatility, durability, and cross-application potential. Among the settings that benefit most are SPAs, hotels, pools, and hospitality spaces—places of relaxation where ceramic materials help create intimacy, well-being, and easy maintenance. For these reasons, the Hotel Atlantic SPA in Gabicce Mare (PU) adopted Iris Ceramica surfaces just a few metres from the beach and the Adriatic Sea—an ideal destination for families and holidaymakers. Material choices—ranging from wood-look, stone inspirations, and more contemporary palettes—shape rooms, bathrooms, and common areas with a warm, refined language aligned with the Riviera’s spirit of hospitality. DYS – Design Your Slabs Technology A defining feature of the project is the DYS – Design Your Slabs customisation by Iris Ceramica Group: a large bespoke slab paying tribute to the champion Marco Simoncelli (1987–2011), chosen by his father Paolo Simoncelli. With DYS, high-definition images, photographs, illustrations, and complex patterns can be transferred onto large ceramic surfaces, enabling signature walls, wayfinding, brand graphics, and immersive spatial storytelling. The combination of colour strategy, light, and large-format surfaces enhances spatial perception and the overall guest experience, forging a unique and memorable identity. The project confirms Iris Ceramica’s ability to bring together design, technological innovation, and environmental sustainability, promoting materials conceived for people’s well-being and respect for the context throughout the entire life cycle.
